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Trust the Travel PR Experts

Who we are

Authentic PR is the brainchild of publicity experts Claire Norrish and Pandora George.  Both work extensively with travel clients in Ibiza and across the world, promoting hotels, tourist boards, restaurants, beach clubs, retreats and wellbeing escapes. With over two decades of media experience they have a wealth of PR expertise between them. Most importantly, they have an in-depth knowledge of the latest travel trends and news coming from the Balearics and across the globe. Claire and Pandora have handled publicity for numerous luxury travel clients including the superyacht, Prana by Atzaro, The Atzaro Hotel Group, Pikes Hotel in Ibiza,  The Giri Residence, Tourism Fiji and the Alsace Tourist Board.

Pandora George and Claire Norrish

Pandora George and Claire Norrish.  Photo: Shoot Me Now

Pandora George is the founder and director of Bullet PR, an established PR agency specialising in arts, culture and travel. Clients include London’s Royal Docks, the Fashion Museum, Bath’s Roman Baths, The Museums at Night Festival and Northamptonshire Tourism. She is also co-founder of Brighton women’s club The Scarlett Society.

Claire Norrish has over 25 years PR experience and is the founder of lifestyle PR agency Claire Norrish PR. Clients have included True Rocks, Circa Ibiza, Wild Nutrition, ‘Wild Wellbeing’ at Wilderness Festival, Hero Events Classic Car Rallies and The Cross boutique in London. She also specialises in PR for non-fiction books and is a member of The Hoxby Collective.

PR Services

Seasonal and Retainer PR Campaigns
Media Relations
Digital Communications
Social Media Strategy
Blogger and Influencer Engagement
Editorial and Content Creation
Marketing and Brand Strategy
Authentic IBIZA PR also has strategic partnerships with a range of on island experts.

Testimonials

  • Authentic Ibiza PR has delivered a fantastic PR campaign for The Atzaro Group. We have received five star media reviews in prestigious publications which have resulted in an increase in bookings for our hotel, luxury yacht and restaurant.
    VICTOR GUASCH, CEOThe Atzaro Group (Atzaro Hotel, Aubergine, Atzaro Beach and Prana By Aztaro)
  • Claire Norrish has been instrumental in the Pikes relaunch this year and taken Pikes to the next level in terms of brand recognition and publicity. Our recent five page feature and shoot in the Saturday Times magazine was the perfect piece of PR that encapsulated the Pikes brand perfectly.
    Dawn Hindle, Co-Owner and Creative DirectorPikes Hotel, Ibiza
  • Pandora George and her team were not only a joy to work with but were an integral part of the success of Amante Ibiza. The personal touch given by Bullet helped massively in the building of the Amante brand.
    David Piccioni, Founder Amante, Ibiza
  • What sets Claire apart from other PR specialists is her enthusiasm for contribution of ideas, USP and on trend press releases. Claire has great skills in being able to word a concept in a fresh and exciting way.
    Jax Lysycia, FounderFormentera Yoga Retreats
  • We have been working with the team behind Authentic PR Ibiza since 2013 and can’t imagine anyone doing better – within the first few months we were featured in Red magazine and Sunday Times Style.
    Victoria Durrer-Gasse, FounderLa Galeria Elefante, Ibiza
  • Authentic PR Ibiza are a great team who have run successful campaigns for my new beauty App Ibiza Darling and also my luxury property, Villa Rayo De Sol.
    LOUISE MAXWELL, FOUNDERIbiza Darling and Villa Rayo De Sol

Current and previous clients include

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